Anderson becomes the first printing house in India to inaugurate the Topsetter 74 CtP (Computer to Plate) of Heidelberg. This proved to be a major breakthrough as the Topsetter 74 CtP enables the production of high-quality printing within quick deadlines. In addition to this Anderson had also invested in Heidelberg’s Signastation, Superstrap and MetaDimension RIP with Diamond Satin screening, ‘shooter’ station that allows its image setter workflow to send files to the CtP and vice versa
One of the earliest printing houses to introduce the KODAK InSite Pre Press Portal and Storefront: a complete web based solution for initiating, monitoring, supervising and tracking print jobs as it goes through the various stages of production.
This powerful workflow software not only facilitates better interaction between the customers and the printers but also enables clients to simply log in and check the exact job status.
Anderson is the first commercial printing house in Eastern and Northern India to install the state-of-the-art Kodak Nexpress 2100 plus for digital printing, a unique technology ideal for short print runs where the deadline is in hours, not days, while retaining superb colour reproduction.
Anderkart – Your online print mall
Anderkart, an Anderson initiative, was launched on the 3rd December, 2015 at the CII Bizbridge Exhibition at Milan Mela, Kolkata.
Anderkart offers affordable online printing that meets the needs of a variety of customers.
- Easy-to-use online ordering system delivering quality printing services at affordable costs.
- Simple interface, offering customizable offset and digital printing options along with design and finishing support.
- Online customizable designs to instantly create your personalized prints.
- Print products and services for individuals, SMEs and corporates.
- Free sample booklet showcasing actual paper samples and print quality to enable you to order your prints with confidence.
- Availability of a large variety of paper.
- A large basket of products to choose from.
- Prints from one to one million.
- Latest technological innovations.
- Online design support.
- Online marketing support.
- Assured deliveries with reliable logistic partners.
- Variety of payment options.
THE LAUNCHING of PRINTERACTIVE
Bring print to life
Printing is taken to a whole new level with the launch of Anderson’s Printeractive on 18th of December, 2015 at Golden Parkk, Kolkata. Printeractive now offers the full benefit of Augmented Reality (AR) Technology employed to add virtual elements to printed materials, making them interactive and enhancing the reader/customer’s experience. In other words, the printed page is overlaid with digital content that appears when scanned by an AR mobile app reader. All that the user needs is a smart phone, which is now quite common. Printeractive has a variety of personal, corporate, marketing and social applications. It is engaging, exciting and enticing. Printeractive also lends exclusivity to a brand to raises its image value.
Across the years Anderson has received several prestigious awards from NAEP (National Awards for Excellence in Printing), an industry event involving more than 2, 50,000 printers from across India, which recognizes individuals and organizations for their exceptional work.
Anderson’s excellence transcends national boundaries with the Star Printer of SAARC Nations award from the South Asian Print Congress. It was chosen on the basis of excellent print quality and innovative marketing collaterals.
Bengal Chamber of Commerce and Industry
Anderson has been regularly associated with the Bengal Chamber of Commerce and Industry (BCCI) as print media partners for their various programmes, including the ‘THINK’ series of events organized by them.
Anderson is a regular print partner of Ad Club, Kolkata, one of the country’s oldest advertising clubs. We are also a core member of the Governing and the Corporate body of the Club.
A sponsorship partner of Calcutta Management Association, one of the first institution of its kind in the country, Anderson is one of the core participants of the programmes hosted by the organization. These include the Calcutta Management Summit, Money Quiz, and the ‘Leadership’ series.
We take great pleasure to announce that CII has partnered with Anderson Printing House for all its printing requirements for the “Evolving Health Care Conference 2016.” This health-care driven conference will be held on Saturday, 18 June 2016, at The Taj Gateway.
We’ve already been associated with CII for the Biz Bridge event in the past.
With over 35 years of experience in the printing business, Anderson has always strived to live up to its motto – “The edge that keeps you ahead”. With this venture, we look forward to offer specialized services to the health care sector and also interact with clients on a one-to-one basis.
We thank CII for giving us this opportunity. We wish them all success in their endeavour and wish to stay in touch for many such future events.
The Confederation of Indian Industry (CII) presents the 15 th Brand Conclave – India’s BiggestBrand Management Workshop. Anderson Printing House is proud to be associated as the Print Partner with CII for this event. The key speaker of this event will be none other than
Martin Lindstrom, world’s No.1 Brand Expert.
This event will be held on the 15 th of December 2016 at JW Marriott, Kolkata. We wish CII “All the Best” for this workshop and look forward to joining them for the event.
Confederation of Indian Industry & Suresh Neotia Centre for Excellence & Leadership organized Strategy Edge on January 21, 2017 at JW Marriot Kolkata. Anderson was the print partner for the event.
The daylong workshop on Winning through Innovation: The Three Box Strategy was conducted by Prof Vijay Govindarajan, Coxe Distinguished Professor at Dartmouth College’s Tuck School of Business in the first edition of STRATEGY EDGE. He is widely regarded as one of the world’s leading experts on strategy and innovation. In the latest Thinkers 50 Rankings, Prof. Govindarajan was ranked the #1Indian Management Thinker.
In a nutshell, the three box solutions describe the framework for managing business’s to take action in three-time horizons at once.
Box 1. Executing the core present business at peak efficiency
Box 2. Taking steps to avoid inhibiting traps of past success
Box 3. Inventing a future built on nonlinear ideas
The workshop was attended by major corporates like Tata Steel Limited, ITC, Emami Group, SBI, ICA, SREI, TRF and the interactive sessions lead to many new innovative ideas about how to apply the three box strategy in our present business. The workshop was attended by Mr. N K Kajaria & Mr. Krishna Kajaria, along with the Anderson Team.
Fire & Security Association of India Kolkata Chapter (FSAI) celebrated their 6 th Annual Day Programme on January 21, 2017 at The Spring Club Kolkata. Anderson was the print partner for this event.
Shri. Shyamal Sen, Former Governor WB & Chief Justice of Allahabad High Court, was the chief guest of this event. He also lit the Inaugural lamp along with Mr. K.M Agarwal (Dean, IISWBM) & D.K. Sanyal,(Board of Governor & Treasurer IISWBM) and other senior working committee members of FSAI.
Fire safety and security is one of the most deliberated subjects in todays’ context. Anderson is proud to be associated with FSAI and partner them in creating awareness across the society especially amongst the school children. The best way to fight fire hazard is to prevent it and in order to prevent creating awareness is most important.
The different awareness campaign collaterals like leaflets, posters, booklets can now become interactive with Anderson’s Printeractiv and connect to videos, websites, testimonials, social media pages and many more data which are contextual. This utility of combining print with digital media was well appreciated by the audience present at the gathering.
Anderson also showcased Anderkart (B2B Portal) & LIV (Talking visiting Cards) in this forum.