Augmented Printing

“Making Your Prints Come Alive”

With too many media jostling out there for attention of target audiences, Corporate Communication Managers and Marketing Managers are faced with the challenge of making their graphical communication be noticed and persuade their stakeholders and customers to take desired actions.

For Corporate Communication Managers and Marketing Managers, dull printed communication is not an option since it fails to engage or impress their target audiences. Ordinary print is losing ground to electronic and digital media due to its lack of immediacy, non-reusability, price-factor, lack of measurable feedback and environmental impact.

Digital communication material stepped up to address this. However, there is too much digital deluge already. This is having the reverse effect of disengaging target audiences since they are forced to swim through a sea of information to find what they are looking for.

Furthermore, lack of printed leave-behinds means the brand message will not be reinforced and will be forgotten soon after a business presentation to prospects. With growing online clutter and lack of physical leave-behinds, the impact of digital communication becomes progressively fleeting and unfocused.

This is where Anderson’s Augmented Printing technology comes in to magically save the day and the bottom-line.

In the words of Apple CEO Tim Cook, “Augmented Reality (AR) will change the way we use technology forever. We are already seeing things that will transform the way you work, play, connect and learn.”

Our augmentation technology elevates print to a whole new magical level by incorporating the traits of digital communication, giving it an undeniable wow factor your target audiences haven’t seen before.

We work closely with your design team to cater focused augmented content one-on-one to your target audiences and they do not have to wade through clutter. For a small cost, your interactive printed communication can become a market leader in user friendliness.

  • Capabilities

    If you want speed, quality and service, the infrastructure matters. Anderson operates from its own 8-storey premises in Salt Lake.

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  • NEWSROOM

    If you want speed, quality and service, the infrastructure matters. Anderson operates from its own 8-storey premises in Salt Lake.

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  • Testimonials

    We have been associated with Anderson for the last 15 years. We don’t think twice before we give them... work because their Piyush BhagatManaging Director, Space Group.

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